Language and Societies

ANT/LIN 5320 at Wayne State University

Don’t Stay Here!: An Analysis of Words Used to Describe One-Star Class Hotels

Don’t Stay Here!: An Analysis of Words Used to Describe One-Star Class Hotels

Kayla Niner

Modern travelers can review their hotel experiences online and immediately leave their feedback for the whole world to see. This paper looks at and analyzes the use of descriptive words in these reviews as well as other notable features of the reviews, including recommendations to not stay at the hotel and assertion of desire to stay again. The hotels looked at were those given a 1 to 1.5 star class rating on TripAdvisor in five selected major cities from around the United States. Using Microsoft Word and Excel, the descriptive words were found and analyzed per each user-given rating level. It found that certain adjectives were used with more frequency in particular rating levels, that more unique adjectives were used as the user-rating improved, and that people were much more likely to recommend that other travelers do not stay when giving a lower user-rating. It would be interesting to see further research on whether similar trends could be found for 3 star and 5 star class hotels.

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April 6, 2015 - Posted by | abstract

2 Comments »

  1. There don’t seem to be many quantitative studies of this sort of thing. Good for you, finding an interesting topic and giving it a useful twist.

    Comment by Dan Harrison | April 6, 2015 | Reply

  2. Very interesting. I wonder how ideas about economic and cultural capital intersect with the topic of this paper…have you considered elements of “Distinction” in your analysis and how particular forms of cultural knowledge can be transformed into cultural capital when shared? Perhaps it might be an interesting frame to utilize…

    Comment by Kathryn Nowinski | April 21, 2015 | Reply


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